Canny Review by a Competitor: Strengths, Limits and Fit

Canny is one of the best-known feedback tools for software companies. This is a review of it, written by a competitor. We have not run Canny with a real team for this post. Everything below is drawn from Canny's own product pages, developer docs, help center and pricing, so treat it as a careful reading of what Canny says it does, not a hands-on test.

We make FeedbackKit, so read this with that in mind. Every Canny fact below comes from Canny's own site, checked on 17 October 2026, and is linked where it is used. Canny changes its plans from time to time, so check anything that decides the purchase at canny.io/pricing.

The short version

• Canny is a mature, web-based feedback platform: a portal with voting, a public roadmap, a changelog, and Autopilot, AI that finds feature requests in support chats, sales calls and app reviews.
• Its strengths are breadth of intake, revenue data from CRMs, and a free plan that already includes Autopilot.
• Its limits are a price that rises with tracked users, HubSpot and Salesforce (CRM) sold as a paid add-on on Business, and no native mobile SDK.
• It suits B2B SaaS product teams. App teams with large consumer audiences should model the tracked-user price before they commit.

What Canny does

Portal and voting

Canny's portal page describes boards that can be public, private or limited to customers you choose, each with its own categories. Customers post ideas and vote, and the most supported rise to the top. You can host the portal on your own domain, brand it and embed it as a widget. When you mark a request as in progress or complete, everyone who voted hears about it. Admins can also vote on a customer's behalf, which is useful when a request arrives by email or on a call.

Autopilot

Autopilot is the AI layer. The pricing page says it reads support and sales conversations, finds feedback, merges duplicates and routes it to the right team, and that it is included on all plans, with unlimited sources. The integrations page lists those sources: Intercom, Zendesk, Help Scout, Freshdesk, Slack, Gong, Zoom, Google Meet and several call recorders, plus review sites, the App Store and Google Play. Comment summaries and smart replies, which ask posters for more detail, start on Pro.

Roadmap and changelog

Canny's public roadmap page describes a roadmap that follows the statuses you set and that customers can vote on, while feedback you keep off the portal stays private. The roadmap page adds custom scores that weigh revenue and demand against effort. The changelog page covers release notes on a hosted page and an in-product widget; emailing subscribers when you publish needs Pro.

Revenue

Canny's revenue tracking article lets you attach MRR or ARR to each company. It can come from HubSpot, Salesforce or Segment, or from a monthlySpend field sent through the Canny SDK or API. You can then sort feedback by revenue, see the revenue behind each post, and weigh it when you prioritise on the Canny roadmap.

What it does well

• Intake beyond the board. Many teams hear most requests outside a voting board. Autopilot meets feedback where it is already written down, and having it on the free plan makes it easy to try.
• A complete loop on the web. Portal, roadmap, changelog and voter notifications fit together, so a request can go from post to announcement in one product.
• Broad tracker coverage. Jira (Cloud), Linear, GitHub, ClickUp, Asana and Azure DevOps from Pro, plus Zapier and Segment, and notifications to Slack, Microsoft Teams and Discord on every plan.
• Public prices. You can see what Pro costs at each step without booking a call, and set a spend limit.
• Unlimited contributors. Sales and support staff can add feedback without taking a manager seat.

Limits and trade-offs

• Price follows tracked users. Anyone with a post, vote or comment counts, including ones added by an admin or by Autopilot. That is predictable for B2B SaaS, where Canny says 1 to 5% of users typically take part, but a consumer app with a busy board can climb the steps quickly. Canny offers special consumer plans and a spend limit, which helps, but it is worth modelling before you commit.
• CRM revenue needs Business. Business is priced on request and includes SSO; HubSpot and Salesforce (CRM) are a paid add-on on Business. Segment, or sending monthlySpend yourself, is the route below that.
• No native mobile SDK. Canny's mobile widget docs load its widget in a WebView with a server-generated SSO token, and say the widget is an advanced feature, recommending the full Canny site for most cases. We did not find a native mobile admin app on canny.io either.
• Several basics sit on Pro. Custom domains, custom statuses, project-management integrations, internal comments and changelog emails all need Pro. Removing Canny branding is a paid extra on Business.

Pricing

Prices are shown in $, from Canny's pricing page and its billing-plans article, which lists every Pro step up to 5,000 tracked users. Yearly billing saves up to 20%. Without a spend limit, going over your tier moves you to the next one with a prorated charge. Pro has a trial, but the page does not say how long it lasts. Non-profits can ask for a discount. Our Canny pricing explainer goes through the steps in more detail.

Who should pick Canny

Choose Canny if you run a B2B SaaS product, your feedback is spread across support tickets, sales calls and a portal, and you want AI to gather it into one place. Choose it if you want a public roadmap and a changelog for your customers, if your engineers use Jira or Azure DevOps, or if your revenue data already lives in HubSpot or Salesforce and you are ready for the Business plan. It is a strong product for that team.

Look elsewhere if your product is a native mobile app and you want the board in native UI, if you expect thousands of consumers to vote and do not want the price to follow them, or if you want revenue-weighted requests without a CRM integration. Our Canny alternatives post lists options for different teams.

How FeedbackKit compares for app teams

FeedbackKit is narrower than Canny on purpose. It has SDKs for Swift and SwiftUI (iOS, macOS and visionOS 26 or later), Kotlin with Jetpack Compose, Flutter and React Native, with ready-made screens, so users vote and comment inside your app. Your app passes each user's MRR through the SDK on every plan, and requests can be sorted by the total MRR of the users behind them. You triage from the web dashboard or from native admin apps for iPhone, iPad and Mac, moving requests through Pending, Approved, In Progress, TestFlight, Completed and Rejected.

Here is how that looks in FeedbackKit, with sample data from a fictional hiking app:

On Pro and up, requests sync with GitHub, Linear, Notion, ClickUp, Monday.com, Trello, Airtable, Asana and Basecamp, with status sync (details on the integrations page), and Slack, HubSpot, Salesforce and email-list tools are there too. The submitter is emailed on every plan when the new status is on the project's list, as our post on status emails explains. FeedbackKit can show a roadmap and a board of requests on your own website through an iframe, and visitors can vote on the board when you turn voting on. It has no changelog for your users, no Jira and no AI capture from support tools.

Prices are on /pricing: Free is $0, with 1 project and 10 visible feedback items per project, and no integrations or team members. Pro is $15 a month or $150 a year. Team is $39 a month or $390 a year, about 17% off on yearly billing. The price does not change with how many of your users vote. FeedbackKit is not the right fit if you need a hosted public roadmap, a changelog, Jira, support for iOS versions older than 26, or a product that is mainly a website. For the side-by-side, see FeedbackKit vs Canny. We also compare Canny with UserVoice and Featurebase.

If you build an app and want to see your own users' requests ranked by revenue, start free with one project.